in german, the word for sign is schild, „das schild“. but change the gender to „der schild“ and you have the word for „shield“. This twofold meaning gave rise to the shape of the camouflage grey elements of the wayfinding system for pfullendorf barracks.
projectdata
client:
staatliches hochbauamt ulm
communication design:
büro uebele
visuelle kommunikation
project team:
dominik bissem (project manager)
carolin himmel
andreas uebele
photos:
typeface:
ff infra bold, gabriel richter